How to beat the January blues?

pos-blog

January is commonly known as a depressing month, everybody is short of cash, the nights are long, the festivities are over and it’s cold outside! How do you beat the blues, bring in the customers and keep your spirit (and profits) high.

Think of a promotion it could be 2 for 1, a free glass of wine with a main meal or kids eat free. Whatever the deal the right kind of POS is needed to make sure your efforts aren’t wasted and your promotion is a roaring success.

Banners

Printed PVC banners are a great way to shout your offer from the hill tops! Not only are they economic, bright and colourful but they can be displayed outside on a wall or fence and seen from a distance.

Chalkboards

Chalkboards and blackboards are a necessity all year round, but really come into their own during a promotion.

Blackboards are available in a variety of forms including wall mounted and counter standing, for internal and external use, you will be sure to find one that suits your needs.

Chalkboards have the edge on posters, they can be wiped clean in seconds and re-used as and when needed, you can change your offers as demand dictates. If you run out of Leek & Potato Soup you can offer the Duck Pate!

Snap Frames

Snap frames can be wall mounted almost anywhere, are economic and are available in a variety of colours.

For additional advertising display your offers on the back of toilet doors, in your entrance and behind the bar!

Leaflet and Menu Holders

Promote your message from early December to encourage your Christmas visitors to return in January.

Display your leaflets in a simple acrylic holder, these can be positioned on the tables, at the bar and on the wall of the entrance.

Don’t forget to place in rooms if you have a hotel or guest house. Multi-faceted holders are perfect for displaying promotions and provide a cost effective solution for all business.

Happy Holidays!

With Halloween & Guy Fawkes a distant memory it is now time to focus on Christmas, the big season for celebrations, that means spending money and getting merry. Not you, your customers!

But how do you get them to part with their hard earned cash? Simple you entice them! You notify them about up coming events, opportunities, parties not to be missed.

How do you do that? Easy with the help of BHMA’s Marketing Store.

Everyone knows the origination of Christmas and why we celebrate the birth of Jesus, but not many of your customers know you’re now serving mulled wine or are selling gift vouchers. This time of year really is an opportunity that no business can afford to miss.  Make use of every blank canvas you have, whether it is a plain glass window, an outside pavement, a tatty old chalk board or a car park wall, use it or you may lose it!

One of the most economical and easiest ways to advertise is with a printed PVC banner providing you have the space to hang it, if not have a chat with your friendly local businesses, it may pay to share the space and for £2.00 per square foot it shouldn’t take you long to get a return on your investment.

Why not bring out the artist in yourself and treat yourself to our specially selected Christmas chalkpens.  A pack of 8 pens with plenty of gold & silver, great for writing festive messages on mirrors, chalkboards and windows. Don’t despair if you struggle a little we also supply Christmas stencils to make life a little easier!

Good luck with your advertising! Remember we’re only a phone call away if you need any assistance, 01353 665141Untitled-1

Our Banners Just Got Cheaper!!! £2.00 Per Square Foot*

Our banners are digitally printed using the latest large format PVC printers. These large format digital printers allow the banners to be unique and personalised whilst being very cost-effective.

We print with UV-based inks onto our standard banner-grade material of 440gsm Vinyl, making our banners completely weather-proof , strong and durable to withstand prolonged outdoor use. Our banners are perfect for birthdays, parties, corporate events, street campaigns/events, sporting events, advertising, etc.

We also print onto premium 720gsm material for double sided banners, 340gsm Mesh PVC for building wraps and you can choose to have your banner finished in numerous ways.

As standard, we finish with hems and eyelets which allows for easy securing of the banner, as well as the extra strength around the edges, although another popular finish is to sew the edge of the banner over to form a sleeve in which a pole can be inserted. We also supply freestanding banner frames for mounting you banner

Banner Frames

We have finished banners in all shapes and sizes, from triangles to circles, to cutting arch-ways for people to walk-though. If you have a project with a finish that is a bit more specialised, please contact us and we will be happy to help.

*Excluding VAT and Carraiage

Article by Nikki Slade, Sales Director at BHMA.